In The Spotlight: Mura Masa – Deal Wiv It

First heard this a couple of weeks ago and just got instantly hooked to it, and it’s actually a really catchy track to listen to. Alex Crossan, better known by his stage-name Mura Masa.  Musically it’s in a similar vein to The Streets and Slaves. In fact, when I first heard this, I actually thought it was from one of them. Deal Wiv It is a good strong record and has an in-your-face rawness about it. The lyrics are somewhat edgy can carry raw emotion, not to mention bitter story telling. Further proof that occasionally writing and singing about one’s own life makes for stronger, catchier songs. The line ‘Deal Wiv It’ becomes a hook in how Mura tells both his peers and himself to deal with things. A bit of a ‘I don’t care what’s going on/what you think. Deal with it. Alex Crossan aka Mura Masa is definitely someone who the music scene’s been waiting for to give it a good shake-down. So far this is the only track I’ve heard from him an I already like him. What I enjoy about the track is the upfront raw, unapologetic, honesty of the lyrics behind the music itself.

The video is a raw as the song itself and it follows a person during a single day as he goes from his house/flat to outside onto the street. At the end of the video he’s in a vehicle with a guy. In terms of the creativity behind the video it’s very similar to the song, and music behind both The Streets and Slaves e.g. low-budget and writing songs about everyday life.

🙂

https://www.youtube.com/watch?v=F0uvt97Xn20

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